Siderina SA

Siderina SA was founded in 1991. Its core activity is the production and import of carpets, rugs and related items.

Siderina SA focuses on handmade carpets, machine rugs, moquettes, laminated floors, and other related items such as bath mats, drapes et al. that complete its rich collection.

The company has the exclusive distribution of “Anatolia” carpets, which for decades maintain the leading position in the Greek market and are preferred as 1st choice by consumers.

Siderina – “Anatolia” has privately owned facilities, with central warehouses of 3,000 m2, as well as offices and showroom of 2,000 m2.

The company’s tradition and product quality have secured a special position for Siderina SA ion the carpet industry, strengthened by the proven experience and excellent knowledge of its people. Today Siderina is ranked among the leading companies in the industry, while its consistency in tradition and quality make it #1 choice for consumers with high demands.

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Timeline

1991
New agreements with foreign companies, reaching a total of 42 collaborations. Meanwhile the company enters the market of laminated floors and participates in exhibitions in Greece and abroad.
1995
With 232 stores all over Greece, Anatolia wholesale network takes shape.
2000
New agreements with foreign companies, reaching a total of 42 collaborations. Meanwhile the company enters the market of laminated floors and participates in exhibitions in Greece and abroad.
2005
Anatolia expands further its sales network, maintaining 325 stores all over Greece. The company also keeps on launching commercial campaigns in television and magazines while starting the construction of its new, modern privately-owned facilities.
2010
Completion of the company’s relocation in its privately-owned facilities in Koropi, equipped with a state-of-the-art showroom and a special dry-cleaning unit. The "3 Days Anatolia" event for the network of partners takes place for 8th consecutive year, with executive lectures, marketing seminars, exhibitions and samplings.
2015
Leveraging the opportunities of new business realities, the company offers more specialized solutions to its customers. At the same time it strengthens its cleaning services to remain at the forefront of the industry.
2020
Establishment of a new exclusive partner policy and transition to the digital age with the opening of an online store. The network of partners ensures servicing all over Greece.

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